Founding member
Powder Fitness™ / Founding Field Team
Performance for the people behind the adventure.
I work with mountain professionals to support their performance, learn from their experience, and bring those lessons to the athletes I coach—including myself.
Meet the Field TeamStrength to send it — season after season.
The Idea
Two kinds of expertise. One shared passion.
Powder Fitness brings together my two worlds: more than 20 years of coaching human performance and a lifelong love of skiing and mountain adventure.
The Field Team connects my expertise in movement, strength, preparation, and recovery with the firsthand experience of guides, patrollers, forecasters, and other mountain professionals.
I bring coaching. You bring what life in the mountains teaches you. Through genuine relationships and shared experiences, we find useful approaches, stay curious, and enjoy the process. Those lessons shape my own training and the coaching I offer adventurous athletes.
Meet the Field Team
A small team. Real connections.
I'm beginning with individual conversations, building relationships around each person's work, goals, and curiosity.
Bring your mountain experience.
If you know these environments firsthand and want to explore what coaching could bring to your days, I'd love to connect. There's room to help shape the work from the beginning.
Start a conversationHow We Work / The Mountain Performance Lab
Coaching meets real experience.
Powder Fitness is the Mountain Performance Lab. The Field Team is one way I explore and develop its work—grounded in coaching, observation, and experience, not formal scientific research.
Move + Chat
Regular sessions to move, talk, and work through questions about your body, workload, and goals. Individual coaching support starts with what you need.
Experience + feedback
Bring what you notice in the field: what helped, what didn't fit, and what changed. We adapt the coaching as your working days and season unfold.
- Prepare
- Experience
- Learn
- Refine
Field Team members have access to Industry Pro pricing for additional private coaching, with details discussed individually.
No required promotional, recruiting, sales, endorsement, or employer-access obligations. Skiing invitations, access, and introductions aren't conditions of participation. Public profiles and stories require separate agreement.
Meet Frank
Coach. Athlete. Always learning.
Frank Baptiste, CSCS
Powder Fitness brings together two things I love: coaching and life in the mountains. I'm an athlete as well as a coach—and my own test subject.
I founded FranklyFitness in 2010 and created Movement IQ. With approximately 20 years of coaching experience and more than 20,000 sessions, I bring a well-practiced eye and a continuing curiosity to this work.
The Field Team gives me the opportunity to work alongside people who know these environments intimately: contributing what I've learned, learning from their experience, and becoming a better coach and athlete in the process.
Let's see what we can learn together.
If you work in the mountains and this resonates, I'd love to hear about your world, the demands you face, and what you'd like to explore.
Talk With Frankfrank@franklyfitness.com
Preparing for your own adventure? Private coaching through FranklyFitness is a distinct paid offering, available without Field Team membership.
Explore Private Coaching